Six Questions to Ask Before Hiring a Website Design Company

In an increasingly digital world, business has become increasingly digital. Keeping up with the modern market means you need an active and interactive web presence! While it’s not hard to Google how to write a little bit of code and create a little page or two, creating a dynamic and functional website to properly show off your brands and products is a bit more involved, so it’s definitely best to hire a professional. But don’t just grab the first web designer you talk to; make sure that they’re someone you can work with. Here are some starting questions that any of the top website design companies would happily answer for you!

Do You Have a Portfolio I Can Review?

Website designers are, in some ways, artists. They should have some work on-hand that they’re proud of to show off the work they’ve done. They might have client reviews of their work, links to some previous professional websites they’ve built for you to click around and see how things work. Just like any other industry, top website design companies will have references for you to check before you hire them.

What Costs Can I Expect?

Costs in web design can vary. Many of the top website design companies try to keep it simple for their clients and have packages of their services to purchase and different pricing for each level of design and servicing. They may have available templates to use for your site, which can keep costs down for you. These make it easy to review, but if you’re looking to custom build every aspect of your website, consult them directly and work out a clear labour/design cost prior to hire.

Who Exactly Am I Working With?

Just like any other industry, web design companies can operate with different business structures. Some agencies might contract-out their template work or different speciality work. They might exclusively hire freelance designers to work with clients. Or they might do all of their own design, coding, and tech support in-house. Be sure to ask and make sure that you are comfortable with the answer. There’s no “bad” way for the company to be structured as long as they are clear and open with you.

Also, it’s worthwhile to find out if you have a specific project manager to work with or if you’ll have a primary point of contact of some kind. It’s important to know who to call when you have trouble, and just emailing a generic “support” email account is rarely optimal.

Website Security

What types of security will your website have? SSL certificates are standard and the top website design companies will always include those for your sites, but you may need additional security if you are planning to have customer accounts and information on your site, especially if you are conducting financial transactions!

The Top Website Design Companies Offer Post-launch Support

What kind of service packages do they offer for problems after you launch? When your website is down, you are losing potential traffic and purchases so it can be important to get it back up and running quickly. Also, modifying your offers or pricing is an important part of managing your site. Will they teach you how to operate and make basic changes to your site?

Do They Follow SEO Best Practices?

The top website design companies should offer sites that are mobile-friendly, alt tagging, image tagging, and other SEO keyword strategies, so be sure to ask what they bring to the table. At the end of the day, your website won’t do you much good if people can’t find it! Click here for more information.

Five Must-Dos When You Hunt for a Website Designer for Small Businesses

Your website is often the first major point of contact you will have with customers and clients that is on your own turf. It has to not only make an impression, but also perform in the ways that you need. Leaving that to chance, or in the hands of inexperienced people, is a risk you cannot take. That is why you need to find the perfect website designer for small businesses.

Here are the five things that you absolutely must do when hunting for your next web designer. These will help you spot the right people and firms for the job while helping you better understand what you need from a website designer for small businesses.

1.  Think About Your Budget

The first step in any hunt for a web designer, no matter the size of your business, is to look at your own budget. Without a budget, you won’t know what you can afford, what you can do without, and what are absolute musts.

The Business Toolkit organizes its web development and design packages according to different tiers for different budgets. This is a fantastic place to understand the sorts of services and products that are available to you at any given price.

2.  Look at Their Website

A web designer’s website is their introductory letter and the first taste of what they can do for you. If you head to a web design site and it doesn’t work, has accessibility issues, or simply doesn’t look good, then it may be time to look elsewhere. You wouldn’t hire someone who handed in a cover letter that’s riddled with spelling errors. The same applies to any website designer for small businesses.

3.  Ask for their Portfolio

Every web developer should have a portfolio of work they have done before. If they don’t, do not hesitate to ask for one. These portfolios are important for seeing what any website designer for small businesses can do for their clients. And it gives you an idea of how versatile their own work can be.

4.  Think Beyond Just the Website

Today, a company’s website needs to do more than just convey a vision and a brand; it also needs to work. Whether that’s advanced data capture, streamlined shopping experiences, or something else, your website has to be more than pages and pages of text.

When looking for a website designer for small businesses, make sure that you look at what they offer on top of quality web design. Think about what you need for your website and choose the company that can offer you everything you need. That way, you can have a site that works for you, your clients, and your future.

Don’t Just Get a Website Designer for Small Businesses—Get the Best

The Business Toolkit was created to help small businesses get the virtual tools they need to succeed. From brand and logo development to advanced web design and development, we offer the products and services small businesses need to succeed today. If you are looking to start or improve your online experience with the help of a website designer for small businesses, then contact us today. We can walk you through our service packages and help set you up for success.